Every category where a model named Firstup for a mid-market B2B company. Share is first choices across the direct, paraphrase, budget and scale prompts; rank is within every product named in that category.

Category	Function	Share	Rank	Negative rate	Labels	Quadrant
Frontline employee apps	Onboarding and employee experience	0%	15 of 96	9%	11	accepted challenger
Internal communications and intranet	Onboarding and employee experience	0%	29 of 79	0%	5	under 10 labels · led by Happeo at 16%

Movement

This is the first edition on this tier, so no move can be computed for Firstup yet. From the next edition this section shows, per buyer segment and per category, whether its share moved by more than the measured noise floor.

By model

How each model treated Firstup across every prompt where it was named for a mid-market B2B company. Twelve models, six prompts per category.

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Model	Alternative	Mention	Negative	Labels
Claude Haiku 4.5	0	0	0	0
GPT-5.4 mini	0	0	0	0
Gemini 3.5 Flash	0	1	0	1
Perplexity Sonar	0	2	0	2
Grok 4.1 Fast	0	1	0	1
Mistral Small	0	3	0	3
DeepSeek V4 Flash	1	2	0	3
Llama 4 Maverick	0	2	0	2
Qwen 3.7 Flash	0	0	0	0
Kimi K2	0	2	1	3
GLM 4.7 FlashX	0	0	0	0
MiniMax M2.5	1	0	0	1

By framing

Which of the six questions produced the naming. By model says how often; this says asked what. The first-choice count on the right carries the marks of the models that produced it.

FramingLabels by classFirst choices

Direct7 labelsNone

Paraphrase3 labelsNone

Comparative24 labelsNone

Budget-constrained3 labelsNone

Scale-constrained8 labelsNone

Negative3 labelsNone

First choiceAlternativeMentionNegative48 labels in all, every segment counted; 0 of the 0 first choices count toward share, since the comparative and negative framings do not. The bar is one segment per label class, to scale within the framing.

What the models said for it

Verbatim evidence the judge attached to positive labels.

“→ Blink, Beekeeper, or Firstup” DeepSeek V4 Flash · Frontline employee apps · comparative prompt · alternative

“Aggregated multi-system comms | Firstup” MiniMax M2.5 · Frontline employee apps · comparative prompt · alternative

And against it

Verbatim evidence attached to negative labels. A warning on a product with few labels is a warning; on a product with many, it is one voice among them.

“Enterprise platforms (Staffbase, Firstup) can run into five- and six-figure annual contracts” Kimi K2 · Frontline employee apps · direct prompt · soft negative

Named alongside

The products named in the same answers as Firstup, over the 48 answers that named it. Took the first choice instead counts the answers where the other product was the first choice and Firstup was named but was not.

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ProductSame answerTook the first choice insteadHead to head

Staffbase47 of 484Not among the top eight

Blink29 of 482Not among the top eight

MangoApps26 of 482Not among the top eight

Beekeeper25 of 484Not among the top eight

Connecteam23 of 487Not among the top eight

Workvivo23 of 480Not among the top eight

WorkJam20 of 484Not among the top eight

Simpplr15 of 484Not among the top eight

Unily15 of 480Not among the top eight

LumApps13 of 481Not among the top eight

A head-to-head page exists where both products are among a category's top eight. The other rows are the same fact without a page behind them, so they link to the product instead.

What carried it into the answer

The sites and pages cited by the answers that named Firstup. A fact about retrieval, not a lever on the model.

Citations exist only for the models that return a source list, four of the twelve in this edition, so these counts come from 40 of the 48 answers that named Firstup and are not a share of its labels.

Domains cited

mangoapps.com33

staffbase.com22

joinblink.com20

changeengine.com17

guideflow.com17

redeapp.com17

simpplr.com13

workvivo.com12

crewcheck.io10

turnonwork.com10

171 of the 171 domain citations in answers naming Firstup came from somebody else's page.

Pages cited

mangoapps.com/articles/frontline-communication-platforms-guide21

changeengine.com/articles/frontline-communication-tools17

redeapp.com/blog/best-employee-communication-apps-frontline-workers17

mangoapps.com/articles/best-frontline-communication-software15

staffbase.com/blog/frontline-communication-tools15

guideflow.com/blog/frontline-worker-software12

joinblink.com/intelligence/best-employee-communication-apps12

simpplr.com/blog/2024/best-intranet-platforms12

Pages are listed as the models cited them.

Names read as Firstup

What the judge wrote, as written, with how often. The vendor table decides that these count as Firstup; a claim can dispute any of them.

Firstup (formerly SocialChorus) 2

Follow Firstup

An email the morning each edition publishes: where this product moved, where it held, and by how much against the noise floor. One address, confirmed by a click; a stop link in every email.

Already following? Everything you follow, with a stop for each.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Firstup's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Firstup, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

With a new claim: the vendor brief

A new claim receives the current edition's vendor brief for Firstup by email, built from the raw record of the edition. It shows:

where Firstup is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Firstup, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.

It does not get any change to labels, shares or verdicts, any preview, or any say over which quotes appear. A verification link goes to your work email; an address at firstup.io is approved on the spot, any other address is reviewed by hand.

Your name and company appear on the claimed page, or the company alone if you ask below. A title and a LinkedIn address appear there too if you give them, and are left off if you do not. Your email address is never published.